Introduction: The Lifecycle of Event Content

Your event shouldn't end when the doors close. The recordings, slides, and insights generated are valuable digital assets. This guide shows you how to use Keap to automate the sale and delivery of these assets, creating an evergreen revenue stream with Tixified handling the checkout.

Step 1: Content Curation & Asset Packaging

Identify the 'Gold Nuggets' from your event. Package them into three distinct tiers:

• Tier 1: The Quick Fix - Keynote highlights and the event workbook ($29).
• Tier 2: The Full Experience - All session recordings and slide decks ($149).
• Tier 3: The VIP Legacy - All recordings plus a 1-hour group Q&A session ($299).

Step 2: Automating the Delivery in Keap

Once a customer purchases the 'Evergreen Bundle' through Tixified, the integration should trigger the following in Keap:

Step 3: Scaling with No Extra Costs

Most ticketing platforms penalize you for selling digital content by treating each 'sale' as a ticket, charging you $1.00 or more per transaction. With Tixified, digital product sales are treated the same as tickets: 0% per-transaction fees. From $49/mo, you can sell thousands of content bundles and keep every cent.

The Content Monetization Roadmap