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Keap Pre-Event Tech Stack Integration & Sync Checklist

Ensure your ticketing, CRM, and marketing tools are perfectly synchronized with this 25-point technical audit before you go live.

The Ultimate Keap Tech Stack Audit

Technical glitches on launch day cost money and reputation. Follow this exhaustive checklist to ensure your Keap and Tixified integration is airtight.

Step 1: API & Connection Verification

  • [ ] Verify Tixified API Key is active in Keap 'Settings > API'.
  • [ ] Confirm Webhook status for 'Order Created' and 'Contact Updated'.
  • [ ] Test 'Zapier' or 'Native Connect' pathways by running a $0.00 test transaction.

Step 2: Contact Field Mapping

  • [ ] Ensure 'Ticket Type' maps to a specific Custom Field in Keap.
  • [ ] Verify 'Dietary Requirements' field is syncing to the Contact record.
  • [ ] Check that 'Referrer ID' is correctly passing through to track affiliate sales.

Step 3: Campaign Builder Logic Audit

  • [ ] Test that 'Purchase Goal' successfully pulls contacts out of the 'Nurture' sequence.
  • [ ] Confirm 'Tag Applied' triggers for each specific ticket tier (General vs VIP).
  • [ ] Validate 'Wait Until' timers are set to the correct timezone and date.

Step 4: Deliverability & Compliance

  • [ ] Run a spam check on all confirmation emails.
  • [ ] Ensure the 'Unsubscribe' link is functioning and leads to the correct preference center.
  • [ ] Double-check that your 'From' name and address are consistent across all platforms.
Final Check: Perform a mobile-only registration test to ensure the flow is responsive and the Keap tags are still applied correctly on mobile browsers.

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